<span class="html-content"><p>A statement used to mock ideas and opinions on the platform, while this is true; like a lot of things, it is only half true. Social media is not an actual place but is filled with real people. As a person that believes in the power of ideas, I know that ideas, if pushed long enough, hard enough, and by enough people, take on a life of their own. </p>
<p>Social media is a vacuum, an echo chamber. Without people in it, it would be like an abandoned house. It is because of this I know that, while a lot of people say and post up things that may be dumb, made up, and whatever polite ways for roasting the dumb things we all think to ourselves and do our best to let die in our minds, these people put it up, some purposely, why? Because the idea of social media is, the more engagement you get, the more popular you get. </p>
<p>With all my belief in the human race, I believe most in their ability to do great things; good and cruel, but most of all, I can never underestimate the depths they can go for the dopamine hit of attention. They will make up events, and stories and purposely misinform and slander just for their next hit, as well as push agendas that have no bearing in reality, to pander to a target audience, hence the reason for the saying "social media is not a real place".</p>
<p>But if you doubt my stand on this, you're free to ask the government and the old guard that thought Endsars was just something that some bored youths were doing for clicks or the four Obidients in one room doing "influencer things". It is a vacuum whose usefulness is determined by the people using it. </p>
<p>There's a reason they say the Chinese version of TikTok shows kids doing commendable things like maths competitions, building things, and the like. It is a way to program people, especially as people are so unaware of this power it has. It was so unreal that the government banned Twitter for some time; and the reason was evident, fear.</p>
<p>Why do you think a lot of times you see posts and stories of infidelity and unfaithful partners? Then you go offline, be you male or female, and you subconsciously think the opposite gender can not be trusted, or you start imagining made-up scenarios that have not happened yet as if they have. Which incidentally was the thought that pushed all those people to post up content like that in the first place. The loop closes, pulling you in as part of it. The idea of infidelity and no chance in hell that there is a loyal partner is complete and promoted. </p>
<p>This is why I advocate for consciousness and self-awareness whenever you use the app, especially Twitter, it is easy to get sucked into the fake news and propaganda, the toxic and hostile environment of it all because let's be honest by our nature the negative, and shocking things pull us in faster than the positive. This is part of the reason why the proposed law on slander or false information almost passed by the Nigerian government was understandable, though the punishment was a bit too harsh. Still, with the amount of character assassination, fake information, and false rape cases I have seen fly about, some which have cost the life of the victim is something that we are quick to forget. </p>
<p>The possibility of just being a few characters away from "stardom", multiple likes, retweets and follow has pushed people to the point of lunacy, doing things that will leave you speechless as to their thought process before they chose to take that action, but that's the thing, it's like an addict looking for his/her next high, the brain is asleep; it is driven only by instinct and hunger. Never forget that the actions or consequences on this platform do trickle into the real world. The list of examples is too numerous to mention.</p>
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At the end of the month, we give out prizes in 3 categories: Best Content, Top Engagers and
Most Engaged Content.
Best Content
Top Engagers
Most Engaged Content
Best Content
We give out cash prizes to 7 people with the best insights in the past month. The 7 winners are picked
by an in-house selection process.
The winners are NOT picked from the leaderboards/rankings, we choose winners based on the quality, originality
and insightfulness of their content.
Top Engagers
For the Top Engagers Track, we award the top 3 people who engage the most with other user's content via
comments.
The winners are picked using the "Top Monthly Engagers" tab on the rankings page.
Most Engaged Content
The Most Engaged Content recognizes users whose content received the most engagement during the month.
We pick the top 3.
The winners are picked using the "Top Monthly Contributors" tab on the rankings page.
Here are a few other things to know for the Best Content track
1
Quality over Quantity — You stand a higher chance of winning by publishing a few really good insights across the entire month,
rather than a lot of low-quality, spammy posts.
2
Share original, authentic, and engaging content that clearly reflects your voice, thoughts, and opinions.
3
Avoid using AI to generate content—use it instead to correct grammar, improve flow, enhance structure, and boost clarity.
4
Explore audio content—high-quality audio insights can significantly boost your chances of standing out.
5
Use eye-catching cover images—if your content doesn't attract attention, it's less likely to be read or engaged with.
6
Share your content in your social circles to build engagement around it.
Contributor Rankings
The Rankings/Leaderboard shows the Top 20 contributors and engagers on TwoCents a monthly and all-time basis
— as well as the most active colleges (users attending/that attended those colleges)
The all-time contributors ranking is based on the Contributor Score, which is a measure of all the engagement and exposure a contributor's content receives.
The monthly contributors ranking tracks performance of a user's insights for the current month. The monthly and all-time scores are calcuated DIFFERENTLY.
This page also shows the top engagers on an all-time & monthly basis.
All-time Contributors
All-time Engagers
Top Monthly Contributors
Top Monthly Engagers
Most Active Colleges
Contributor Score
The all-time ranking is based on users' Contributor Score, which is a measure of all
the engagement and exposure a contributor's content receives.
Here is a list of metrics that are used to calcuate your contributor score, arranged from
the metric with the highest weighting, to the one with the lowest weighting.
1
Subscriptions received
2
Tips received
3
Comments (excluding replies)
4
Upvotes
5
Views
6
Number of insights published
Engagement Score
The All-time Engagers ranking is based on a user's Engagement Score — a measure of how much a
user engages with other users' content via comments and upvotes.
Here is a list of metrics that are used to calcuate the Engagement Score, arranged from
the metric with the highest weighting, to the one with the lowest weighting.
1
A user's comments (excluding replies & said user's comments on their own content)
2
A user's upvotes
Monthly Score
The Top Monthly Contributors ranking is a monthly metric indicating how users respond to your posts, not just how many you publish.
We look at three main things:
1
How strong your best post is —
Your highest-scoring post this month carries the most weight. One great post can take you far.
2
How consistent the engagement you receive is —
We also look at the average score of all your posts. If your work keeps getting good reactions, you get a boost.
3
How consistent the engagement you receive is —
Posting more helps — but only a little.
Extra posts give a small bonus that grows slowly, so quality always matters more than quantity.
In simple terms:
A great post beats many ignored posts
Consistently engaging posts beat one lucky hit
Spamming low-engagement posts won't help
Tips, comments, and upvotes from others matter most
This ranking is designed to reward
Thoughtful, high-quality posts
Real engagement from the community
Consistency over time — without punishing you for posting again
The Top Monthly Contributors leaderboard reflects what truly resonates, not just who posts the most.
Top Monthly Engagers
The Top Monthly Engagers ranking tracks the most active engagers on a monthly basis
Here is what we look at
1
A user's monthly comments (excluding replies & said user's comments on their own content)
2
A user's monthly upvotes
Most Active Colleges
The Most Active Colleges ranking is a list of the most active contributors on TwoCents, grouped by the
colleges/universities they attend(ed)
Here is what we look at
1
All insights posted by contributors that attended a particular school (at both undergraduate or postgraduate levels)
2
All comments posted by contributors that attended a particular school (at both undergraduate or postgraduate levels) —
excluding replies
Below is a list of badges on TwoCents and their designations.
Comments