True
907;
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
2050
37604
371
84
In Business Development • 2 min read • Aug 31, 2024 21:36p.m.
COMPETITION
<p>Your competitors are not after your life. If they are, please kindly inform the appropriate authorities. Working in three distinct industries in Nigeria has afforded me an uncommon opinion on the business landscape. For me, your competitors are very important for your business. They are a unique indicator of how well your business will do. My suggestion to anyone building is to study their competition. It's worth it. Your competitors keep you innovating.&nbsp;</p><p><img src="/media/inline_insight_image/WhatsApp_icon.png" alt=""><br></p><p>In business, once relevant isn't a guarantee that you will stay relevant. BlackBerry can relate (no disrespect intended). If you've noticed that your loyal customers are slowly drifting to your competitors, your immediate response shouldn't be cursing your competitors or accusing them of theft. You should look closely at their strategy. It could be that you're doing something wrong. Ever wondered why two vendors selling the same range of goods on the same street will get a variance in terms of footfall of customers?</p><p>Even unicorns are actively innovating because they understand that the playing field is gradually changing. Take a look at the apps you use frequently. Why do you think they roll out features after their competitor has done the same? It's a psychological game. Your competitors are not sleeping. If you're thinking long-term, then you have to adopt strategies that will keep you running. Even football clubs watch other team games so they can execute properly. Well, some teams will keep studying but won't carry the league. I didn't mention Arsenal sha. Sometimes competitive advantage comes from knowing your competitors!</p><p>&nbsp;<img src="/media/inline_insight_image/telegram-icon-6896828_960_720.png" style="background-color: transparent;"></p><p>Imagine a world with only one vendor for everything. I think that would be quite boring and bland. Even if you're the first mover in your space, having a competitor is a sign that you're doing something worthwhile. Being the only person can limit your drive. Now, kindly research your competitors. You're welcome!</p><p>&nbsp;</p>
COMPETITION
By Samuel Ibok
0:00 / 0:00
Mwambo Kate Jefferson Nnadiekwe Godwin Erite
business competition research
|
If you like my insights, you can encourage me by sending a TIP. Thank you!
THIS INSIGHT HAS STARTED RECEIVING TIPS
Send tip
3
views 25
1 share
Samuel Ibok is the most viewed writer in
Business Development, Content Creators.
Hi, it's Samuel, thanks for reading my insights.
I'm a Creative Writer and Poet on a mission to Tell Stories That Torch! You can find some of my works below https://www.instagram.com/p...

Other insights from Samuel Ibok

Insights for you.
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In People and Society
The Matrix Reloaded: In God's Name
 I believe that "no matter how poor the African continent is, the economy of its churches remains buoyant." In many regards, they are our trophies a...
1751 views
4 upvotes
2 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Africa
The Resource Curse
 Whenever I think of the plight in Africa, a certain song from my childhood days comes to mind. Some have food but cannot eat; some can eat but...
988 views
6 upvotes
2 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Business Development
SO YOU THINK YOU CAN SELL
 Hello everyone. I honestly feel like asking, "How market!" Lol. I'm guessing some of you have come across the statement, "Everyone is selling somet...
510 views
2 upvotes
0 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Nigeria
The Land of Promise
 Most people live their lives without seeing true beauty. Most Nigerians think they've seen it all because they've been to a few places. My dear com...
503 views
5 upvotes
1 comment
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Business Development
Monetizing Compliments
 What crossed your mind when you saw the topic of this post? If you're like me, you'd probably start analysing whether it makes sense and how realis...
473 views
2 upvotes
1 comment
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In People and Society
SOCIETY SAID
 Whether or not you believe it, the thought pattern in every clime influences the actions and inactions of its residents. It's crazy how the ideas o...
455 views
4 upvotes
0 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In People and Society
BROTHERHOOD
 Looks right, looks left Clears browser history Repeats I can still remember the first day I saw you. I remember where I was and who I wa...
446 views
5 upvotes
0 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Relationships
Before I do
 I come to you today as a preacher of love, the liquid metal, and the Idaboski pahose! I want to lend credence to an idea common to most people ...
445 views
1 upvote
0 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Literature, Writing and Blogging
THE MEETING
 Sometimes it takes one meeting for our lives to change forever. It was never Femi's intention to join the league of exceptional gentlemen know...
440 views
8 upvotes
5 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Companies and Firms
Bedrooms and Boardrooms
 Read with your mind! One of the crazy things about the post-Covid era is the discussion about the ideal work environment. While we await the w...
424 views
3 upvotes
0 comments
What is TwoCents? ×